A good jewellery business name is short and elegant and suits your materials: silver and gems, beads and charms, or fine gold. This jewelry business name generator (or jewellery, if you are in the UK) has names in eight styles, and none of them needs the word "jewelry" in it, so they work on both sides of the Atlantic.
Eight good jewellery business names
All eight came from the generator, across its styles:
- Charm & Disarm: a catchy pun for a charm bracelet maker.
- Snowdrop & Silver: cute and delicate, with the metal in the name.
- Greaves Silversmiths: classic, with an old trade in it.
- The Old Jewel Box: a classic name for a vintage or antique shop.
- Studio Prong: modern, named after the claws that hold a stone.
- Fourteen Karat: modern, with a measure of gold purity.
- Ellery Fine Jewels: luxury that sounds established.
- Tide & Opal Studio: aesthetic, for sea-inspired pieces.
Words from the jeweller's bench
The trade has its own vocabulary, and it makes for names that sound like you know your craft:
- Bezel: the metal rim that holds a stone. Prong or claw: the small arms that grip it.
- Karat (US) and carat (UK) both measure gold purity, out of 24. Carat also measures the weight of a gemstone.
- Silversmith and goldsmith are old trades, and both became surnames.
- French words such as bijou (a jewel) and maison (a house) suit a luxury brand.
The spelling changes across the Atlantic: jewelry in the US, jewellery in the UK. Names without the word avoid the problem entirely.
Check it's free before you print the sign
Gift boxes, cards and an online shop all carry the name, and each costs money the moment it's printed, so check the name first. Press Check next to any name to open the Business Name Checker, which looks it up in one go:
- The company register: Companies House in the UK, or your state's business register in the US. A limited company's name can't be the same as one already registered.
- Trade marks: the UK IPO and USPTO registers. Registering a company doesn't stop someone else owning the name as a trade mark.
- A domain and social handles, so customers can find you under the same name everywhere.
In the UK, most precious-metal jewellery sold above a minimum weight must be hallmarked by an Assay Office, so it's worth knowing the rules before you start selling silver or gold.
This is general guidance, not legal advice. For the full process, read our guide, Business Naming Best Practices.
Tips for a jewellery maker
- Etsy and Instagram first? Make sure the shop name and the handle match.
- Avoid famous houses. Names close to big jewellers defend their names hard.
- Your name works well for handmade pieces: it's a maker's mark nobody else can use.
Selling clothes as well? Try the Boutique and Clothing Brand name generators.
For more, see all the shop, brand and maker business name generators.